Data-Driven Insights for Better User Experiences

UX Research & Usability Testing

Understand your users deeply with comprehensive research and testing. We uncover pain points, validate assumptions, and provide actionable insights that drive product success.

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Why it matters

UX Research pays back, fast

Every dollar invested in UX research returns measurable gains — fewer support calls, higher conversion, and products that reach market–fit in weeks instead of months.

30%+

Increase in conversion rates

50%

Reduction in support tickets

Faster product–market fit

Pricing

Audit Packages

Select a tier to explore what's included. All packages deliver actionable insights that directly inform product decisions.

Essential

$2,500

Perfect for startups and small projects

Turnaround: 2 weeks

Best for: Small websites, MVPs, single features

What's Included:

  • 5 User Interviews
  • Basic Usability Testing (5 users)
  • User Personas (2)
  • Executive Summary Report
  • Priority Recommendations
  • Competitive Analysis
  • Journey Mapping
  • Analytics Review
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Most Popular

Professional

$7,500

Comprehensive research for growing businesses

Turnaround: 4 weeks

Best for: Medium-sized products, multiple features

What's Included:

  • 15 User Interviews
  • Moderated Usability Testing (10 users)
  • User Personas (4-5)
  • Detailed Research Report
  • Prioritized Recommendations
  • Competitive Analysis (3 competitors)
  • Journey Mapping (2 personas)
  • Analytics Review & Insights
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Enterprise

Custom

Full-scale research programs for complex products

Turnaround: 6-8 weeks

Best for: Large platforms, enterprise applications

What's Included:

  • Unlimited User Interviews
  • Comprehensive Testing Suite
  • Multiple User Personas
  • Executive Presentation
  • Strategic Roadmap
  • In-depth Competitive Analysis
  • Complete Journey Mapping
  • Ongoing Research Support
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What you receive

Research Deliverables

Comprehensive reports and actionable guidance to inform design decisions and drive product success with confidence. Every engagement ends with artefacts your team can act on immediately.

  • Document Detailed Research Reports
  • Artefact User Personas & Journey Maps
  • Strategy Actionable Recommendations
  • Data Heatmaps & Analytics Reports
How we work

Research Methods We Apply

A rigorous, mixed-method approach combining qualitative depth with quantitative validation to give you the full picture.

Uncover motivations, mental models, and unmet needs directly from your users. Structured conversations reveal the "why" behind behaviours that analytics cannot explain.

  • Moderated remote & in-person sessions
  • Thematic analysis & synthesis
  • Verbatim quotes & key insights report

Observe real users completing tasks to identify friction, confusion, and drop-off points. Both moderated and unmoderated formats available to suit your timeline and budget.

  • Moderated & unmoderated sessions
  • Task completion & error rate metrics
  • Prioritised friction point report

Move beyond assumptions with research-backed personas that capture the goals, behaviours, and frustrations of your core audience segments — grounding every design decision in reality.

  • Behavioural segmentation
  • Goals, frustrations & mental models
  • Ready-to-use design artefacts

Map every touchpoint, emotion, and action across the full user journey to expose gaps, moments of delight, and high-impact opportunities for improvement.

  • Cross-channel touchpoint analysis
  • Emotion & pain point mapping
  • Opportunity identification matrix

Benchmark your product against key competitors to identify UX patterns, feature gaps, and positioning opportunities — so you can differentiate where it matters most.

  • Heuristic evaluation of competitors
  • Feature & UX pattern comparison
  • Differentiation recommendations

Synthesise heatmaps, funnel data, and session recordings with qualitative findings to build a complete picture of where users struggle and where they convert.

  • Conversion funnel analysis
  • Heatmap & session recording review
  • Data-backed design recommendations

Ready to Understand Your Users?

Get a free 30-minute consultation to discuss your research needs and find the perfect package for your business.

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